The monarchy here is highly regarded. Some still view it as divine. The present king, His Majesty Bhumibol Adulyadej, has been on the throne for over 60 years and is the longest-reigning current monarch in the world.
His picture is everywhere - in shops, outside important buildings, in homes. Larger pictures are surrounded by splendid gaudy, gold frames, often representing the sun, which is his emblem. His colour is yellow, and there is a day of the week for Thais to wear yellow in honour of the king (this isn't something that we've noticed).
At 8am and 6pm every day, the national anthem is played in all parks, public places and every radio station. Last weekend we were at the massive Chatuchak market in Bangkok. At 6pm, a whistle was blown and the anthem played. Everyone stopped what they were doing and stood up. It was quite amazing.
At the cinema, before the film is shown, the King's anthem is played along with a little video demonstrating how great he is. Of course, we all have to stand while it is played.
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